A technical SEO audit checks your site for those little (or big) glitches that can keep your website from ranking higher. There are several steps involved in this audit, including processes like crawling and indexing the site, checking the use of robots, eliminating redirects, checking for duplicate content, ridding the source code of junk, conducting on-page and off-page analysis, and more. The goal is to provide a roadmap for a technically sound website, giving it the best change possible at higher search positions.
Because search engine optimization (SEO) best practices and procedures change all the time, small business owners should conduct periodic SEO Audits to determine whether or not adjustments need to be made. If your business website isn't properly optimized for search, it's most likely missing out on a significant amount of traffic from the search engines, including from potential customers.
In some instances, we may require access to your website to perform a SEO audit , but typically we will only need access to Google Search Console (Webmaster Tools), as well as Google Analytics. Our tools and software will crawl your website similar as Google would, which is why we normally won’t need direct access.
Your keywords are the phrases in your web content that make it possible for people to find your site via search engines. This is why we use SEO tools (i.e google analytics, google sheets, adobe analytics) which help us connect traffic to your site.
After we conduct a thorough SEO audit we can then determine other long tail keywords that fit well with your brand authority. Targeting keywords all comes down to what the user is trying to accomplish after they make that search. We can also use tools to find long tail keywords that are being searches the most in your local area or throughout the world.
Yes! Your SEO audit report will provide a comprehensive look at numerous search ranking factors such as: technical items, on-page, content, and off-page metrics. Each item is provided a score from our professional auditing team, as well as suggestions for improvement. This will act as a roadmap to get your website on a solid foundation. Your website will also be provided an overall score, taking the averages of each individual factor score, but weighted based on their estimated overall importance to Google’s algorithm.
Not only do we rank for highly competitive keywords in your industry, we can do the same for your business using SEO tools such as, link building, and content writing and management. Stay ahead of the search by working with enDesign SEO Marketing.
Rankings is based on keyword difficulty, Keyword difficulty is measured with SEO tools which generates a score based on 0 – 100 to determine a markets competition. For example, the keyword “Atlanta SEO” has a difficulty of 58 according to ahrefs (a popular SEO tool to measure KD). If your business is targeting a keyword with a score of 80, it will take longer to rank than a keyword that has a KD of 9. Your best option is to contact us to view our approach on ranking your keyword specifically.
By performing a cohesive SEO audit introduces more attractive alternatives that work with your budget!
Our pricing is based on the hours it takes to get the keyword placement. This ties back to understanding how keyword difficulty can affect SEO rankings. For a keyword such as “Atlanta SEO ”, we would charge more than for a smaller keyword such as “Atlanta SEO Marketing Agency”. This is because going for keywords with more competition takes more time and much more production than a keyword with low difficulty.